{"id":549,"date":"2020-11-05T08:02:53","date_gmt":"2020-11-05T08:02:53","guid":{"rendered":"https:\/\/seekandhit.com\/?post_type=work&#038;p=549"},"modified":"2021-01-14T13:08:42","modified_gmt":"2021-01-14T12:08:42","slug":"nsoft","status":"publish","type":"work","link":"https:\/\/seekandhit.com\/hr\/work\/nsoft\/","title":{"rendered":"NSoft: Using Machine Learning to Discover Competition"},"content":{"rendered":"<div class=\"wp-block-lazyblock-article-paragraph-split lazyblock-article-paragraph-split-Z1KqfYn\">\n<div class=title-paragraph--dark>\n  <div class=\"title-paragraph__wrapper contained\">\n    <div class=\"title-paragraph__title\">\n      <h3 class=\"h1\">\n        Company Background      <\/h3>\n    <\/div>\n    <div class=\"title-paragraph__container\">\n      <p class=\"title-paragraph__paragraph text--main\"><span style=\"font-weight: 400;\"><a target=\"_blank\" href=\"http:\/\/www.nsoft.com\">NSoft<\/a> is an award-winning software solutions provider for the gaming and betting industry. The company has more than 200 employees, 100+ companies as its customers, and is currently operating in 35 countries.<\/span><\/p>    <\/div>\n  <\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-lazyblock-article-paragraph-split lazyblock-article-paragraph-split-hD6k4\">\n<div class=title-paragraph--dark>\n  <div class=\"title-paragraph__wrapper contained\">\n    <div class=\"title-paragraph__title\">\n      <h3 class=\"h1\">\n        Expectations      <\/h3>\n    <\/div>\n    <div class=\"title-paragraph__container\">\n      <p class=\"title-paragraph__paragraph text--main\"><span style=\"font-weight: 400;\">The client wanted to make a worldwide market analysis to find new potential partners and detect competition worldwide.<\/span><\/p>\n<p class=\"title-paragraph__paragraph text--main\"><span style=\"font-weight: 400;\">Analysis results would serve as a really good input for the sales team since it would give them an overview of market size and expansion opportunities. <\/span><\/p>\n<p class=\"title-paragraph__paragraph text--main\"><span style=\"font-weight: 400;\">Additionally, competition analysis might discover markets that the company is not yet present.<\/span><\/p>    <\/div>\n  <\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-lazyblock-article-paragraph-split lazyblock-article-paragraph-split-Z101zXf\">\n<div class=title-paragraph--dark>\n  <div class=\"title-paragraph__wrapper contained\">\n    <div class=\"title-paragraph__title\">\n      <h3 class=\"h1\">\n        Goals      <\/h3>\n    <\/div>\n    <div class=\"title-paragraph__container\">\n      <div class=\"job-description__paragraph job-description__paragraph--list job-description__paragraph--list--red\">\n<p class=\"text--main\"><span style=\"font-weight: 400;\">Find new market &amp; partner expansion opportunities.<\/span><\/p>\n<p class=\"text--main\"><span style=\"font-weight: 400;\">Discover competition and analyze the services they provide.<\/span><\/p>\n<\/div>    <\/div>\n  <\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-lazyblock-article-paragraph-split lazyblock-article-paragraph-split-13LjUp\">\n<div class=title-paragraph>\n  <div class=\"title-paragraph__wrapper contained\">\n    <div class=\"title-paragraph__title\">\n      <h3 class=\"h1\">\n        Solution      <\/h3>\n    <\/div>\n    <div class=\"title-paragraph__container\">\n      <p class=\"title-paragraph__paragraph text--main\"><span style=\"font-weight: 400;\">The initial part of the project was to research Natural Language Processing (NLP) and text classification algorithms. After successful research, the proof of concept was built and demonstrated to the client.\u00a0<\/span><\/p>\n<p class=\"title-paragraph__paragraph text--main\"><span style=\"font-weight: 400;\">Machine learning was used to find new potential partners and competitors. We fed the program with data so it can start to classify websites into two separate groups &#8211; partners and competitors. <\/span><\/p>\n<p class=\"title-paragraph__paragraph text--main\"><span style=\"font-weight: 400;\">Web crawling was done on over 230 million websites in a period of one month with a classification accuracy of 92%. To avoid certain location restrictions, we used residential proxy servers.<\/span><\/p>    <\/div>\n  <\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-lazyblock-widget-key-metrics lazyblock-widget-key-metrics-ZLJvYG\">\n<div class=\"key-metrics__wrapper key-metrics__wrapper--white\">\n  <div class=\"key-metrics contained\">\n    <div class=\"key-metrics__text\">\n      <h2 class=\"key-metrics__title h1\">\n        Results      <\/h2>\n      <span class=\"key-metrics__annotation text--main\">\n              <\/span>\n    <\/div>\n    <div class=\"key-metrics__container key-metrics__container--centered\">\n              <div class=\"key-metric\">\n          <div class=\"key-metric__value\">\n            <div class=\"key-metric__value__container title--medium\">\n              <span class=\"key-metric__number\">230M<\/span>            <\/div>\n            <span class=\"key-metric__unit h1\">\n                          <\/span>\n          <\/div>\n          <span class=\"key-metric__description text--main\">\n            Websites crawled            <\/span>\n        <\/div>\n                    <div class=\"key-metric\">\n          <div class=\"key-metric__value\">\n            <div class=\"key-metric__value__container title--medium\">\n              <span class=\"key-metric__number\">92%<\/span>            <\/div>\n            <span class=\"key-metric__unit h1\">\n                          <\/span>\n          <\/div>\n          <span class=\"key-metric__description text--main\">\n            Classification accuracy           <\/span>\n        <\/div>\n                <\/div>\n  <\/div>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Read more about machine learning project, where we made competition and potential partner analysis for premium sports betting software provider NSoft.<\/p>\n","protected":false},"author":4,"featured_media":715,"template":"","meta":[],"categories":[4],"_links":{"self":[{"href":"https:\/\/seekandhit.com\/hr\/wp-json\/wp\/v2\/work\/549"}],"collection":[{"href":"https:\/\/seekandhit.com\/hr\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/seekandhit.com\/hr\/wp-json\/wp\/v2\/types\/work"}],"author":[{"embeddable":true,"href":"https:\/\/seekandhit.com\/hr\/wp-json\/wp\/v2\/users\/4"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seekandhit.com\/hr\/wp-json\/wp\/v2\/media\/715"}],"wp:attachment":[{"href":"https:\/\/seekandhit.com\/hr\/wp-json\/wp\/v2\/media?parent=549"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seekandhit.com\/hr\/wp-json\/wp\/v2\/categories?post=549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}