Microsoft Advertising is steadily gaining traction as a powerful tool for digital marketers, yet it often remains in the shadow of Google and Meta platforms. To bridge this gap and share valuable insights, we at SeekandHit, together with Full Stack Experts, are organizing the first-ever Full Advantage Conference in Croatia.
The event will take place on October 16, 2025, at the Microsoft Croatia offices in Zagreb, with the support of Microsoft. It is the first conference in the region fully dedicated to Microsoft Advertising—bringing practical knowledge, insights, and inspiration to agencies, in-house teams, and decision-makers.
Both SeekandHit and Full Stack Experts are proud Microsoft Advertising partners, working directly with the platform to help businesses unlock new growth opportunities.

Why Microsoft Advertising Deserves Your Attention
Although Microsoft Ads has been available for years, many advertisers still underestimate its potential. This often means missing out on:
new audiences (over 1 billion users worldwide and 170 million unique PC users across Europe)
a higher purchase index (+21% compared to the average)
more budget-friendly campaigns thanks to lower competition and CPCs
At Full Advantage, we’ll dive deeper into how Microsoft Ads can complement your existing Google and Meta strategies, expand your reach, and help you make the most of your ad spend.
What to Expect at Full Advantage
This isn’t just another conference—it’s a hands-on learning experience. Through workshops, panels, and case studies, you’ll gain actionable knowledge and practical tips to take back to your campaigns.
Here’s what awaits you:
A clear understanding of how Microsoft Advertising fits into your broader marketing strategy
Exclusive insights into 2026 advertising trends and what’s next for Microsoft Ads
Real-world case studies showcasing successful campaigns
Workshop 1: Mastering Microsoft Ads Manager: Live Demo – from setup to optimization
Tips for budget allocation and ROI optimization to get the most out of your spend
Direct access to Microsoft representatives, who will share insights and answer your questions
Consultations with Full Stack Experts, official Microsoft partners for the EMEA region
More Than Sessions – A Place to Connect
Full Advantage is also an opportunity to connect with industry peers, exchange experiences, and discuss practical challenges in digital marketing. With representatives from Microsoft, Full Stack Experts, and SeekandHit on-site, you’ll gain firsthand knowledge and advice tailored to your needs.
Ready to Dive In?
We believe Microsoft Advertising has untapped potential—and this conference is your chance to explore it.
📅 October 16, 2025
📍 Microsoft Croatia, Zagreb
🎟 Participation is free, but registration is required